The Culture of Writing Podcast
Join writers, editors, and content strategists from Salesforce to find out how we work together to improve our craft and make content better!
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Episodes
Apr 1, 2024
Apr 1, 2024
29 min
Learn how the head of the Salesforce Content Experience video team views the progression of AI in video and in helping us become more efficient in making our end products, including video and technical documentation, better. It's a fascinating conversation with Charles Scheinblum that you won't want to miss. This is Part Four in a special series.
Feb 27, 2024
Feb 27, 2024
26 min
Join six writers and our head of video production as we investigate and experiment with using AI to improve existing (and new) technical content. Learn what succeeded and what didn’t—which can be just as informative. Spoiler: In the end, humans matter. A lot. This is Part Three in a special series. Featured in this episode are Cristina Pullen and Scarlet Peachy.
Feb 27, 2024
Feb 27, 2024
36 min
Join six writers and our head of video production as we investigate and experiment with using AI to improve existing (and new) technical content. Learn what succeeded and what didn’t—which can be just as informative. Spoiler: In the end, humans matter. A lot. This is Part Two in a special series. Featured in this episode are Kate Bowerman, Stephanie Shaw, and Emily Diffenderfer.
Jan 25, 2024
Jan 25, 2024
25 min
Join six writers and our head of video production on journey of discovery on using AI to improve existing (and new) technical content. Learn what succeeded and what didn’t—which can be just as informative. Spoiler: In the end, humans matter. A lot.
(This is part one in a series of four special podcasts.)
Dec 25, 2023
Dec 25, 2023
37 min
You may think of accessibility as just another box to check on the road to product launch. But it has real impact on folks with visual, hearing, and other disabilities. Amy Wood, deaf since early childhood, and Nick Gray, who is visually impaired, share their experiences—and how our attention to accessibility helps them navigate not just Salesforce, but the world around us.
Sep 27, 2023
Sep 27, 2023
20 min
It's said that everyone needs an editor. Well, what if you had a bunch of editors? Join Christopher (C'pher) Myers as he reunited with his Salesforce Service Cloud to reflect on the process they created for collaborative editing. You'll learn some best practices, and see why these writers believe many heads are better than one when it comes to refining your content.
Aug 28, 2023
Aug 28, 2023
22 min
Effective titles and short descriptions make your content more useful and discoverable (SEO). Focus on real-world user goals and not abstract concepts, features, the UI (user interface), or internal jargon provides your readers with the info they need when they need it.
Join content and editorial strategists from Salesforce and pick up useful tips on how you can upscale the content you're producing for your users.
Aug 14, 2023
Aug 14, 2023
24 min
Learn how Greg Bennett, Director, User Interface / User Experience at Salesforce views AI as a 'booster rocket' for technical content creators. Greg talks passionately about the big picture -- the ways he thinks AI will help each of us in the tech content creation business. It's still early days and the AI scene evolves daily, if not hourly. Join us as we all learn and grow together.
Aug 14, 2023
Aug 14, 2023
39 min
As a tech writer, your audience is much larger and more important than you might think. Join three engaging writers from the Salesforce Content Experience (CX) team who came to tech writing from various sales and customer success roles and learn how your impact as a writer reaches far beyond the amazing customers who use your documentation daily.
As a tech writer, you are mission critical to sales and support and, in addition, you influence the buying decisions of prospects.
